// UNILEVER | training video ---------------------------------------------------------------------------------------------- PROJECT OVERVIEW: to produce a unique, tailored health and safety information video ---------------------------------------------------------------------------------------------- BRIEF: to communicate the safe driving policy of the company to all european unilever employees, in line with unilever’s SHE standards. to be informative and entertaining, but serious when dealing with the key points of the desired message. to follow the unilever branding with the addition of original music and graphics. ---------------------------------------------------------------------------------------------- REJUVENATE SOLUTION: the full production process! scripting of voiceover and detailed storyboards agreed before production shoot. four-day multi-camera filming schedule, on location at a number of unilever’s manufacturing sites. professional actors employed, special effects used and a series of choreographed stunt driving sequences executed. edit included professional voiceover, original score music and sound effect stingers for transitions between sections. after effects design package used to enhance dangerous driving scenes and graphics created to enforce safety points throughout the video. video dubbed to five different languages and output to dvd and vhs. ---------------------------------------------------------------------------------------------- RESULT: multiple copies were ordered and distributed, with all unilever employees throughout europe instructed to watch it. a step by step guide to safe driving - a valuable training item. ---------------------------------------------------------------------------------------------- LINK: www.unilever.co.uk